Dealing with Consumers: Using Patient Online Reviews to Boost Your Lab Business

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December 11, 2018

MARKETING
Dealing with Consumers: Using Patient Online Reviews to Boost Your Lab Business
From - Laboratory Industry Report
Patients are making increasing use of physician rating and review sites to comment on their medical experiences the way diners do with restaurants. And as with…
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COMPLIANCE GUIDANCE
Compliance Perspectives: Avoid Kickback Liability by Steering Clear of MD Processing Fees
From - G2 Compliance Advisor
Editor's Note: Two months ago, we talked about paying referring physicians a fee for collecting and processing blood, urine, tissue and…
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INNOVATION
LDTs: FDA Approves First NGS Residual Cancer Detection Test
From - National Intelligence Report
The FDA broke new ground by allowing marketing of Adaptive Biotechnologies' ClonoSEQ assay, a next generation sequencing (NGS)-based test for…
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GENETIC TESTING
Sequencing-Based Panel May Improve Evaluation of Thyroid Nodules
From - Diagnostic Testing & Emerging Technologies
A genetic test panel can help patients avoid unnecessary diagnostic thyroid surgeries, according to a study published Nov. 8 in…
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